Monday, April 23, 2012

Tackling the Interview Outfit


I've been absent from fashion blogging for a few months now, and I miss it a little. So I decided to showcase what I do best here...telling people how to dress. Kidding, kidding. But I do like to make the occasional suggestion. 

Prepping for interviews can be taxing. Brushing up on the facts of the company, prepping for questions that could be asked, building confidence. It's a lot. And then, there's the question of what to wear. 

When it comes to a field that doesn't necessarily stick to convention, like PR or editing and the other related fields, dressing for interviews can be tricky. These are fields where it's encouraged to showcase your personality, and where likely, you won't be in a stuffy suit every day. 

The question du jour is: how do you showcase your personality without forgoing professionalism for an interview? Well, my lovelies, don't fret, because I am here to give you the break down.

I don't imagine that a suit is what would be necessary each day for work in PR or its related fields. I do think, however, that a twist on the traditional suit is a great interview choice. Here, I've paired a boyfriend blazer, which is definitely more relaxed and a touch (okay, maybe more than a touch) more trendy than a regular suit jacket, with a pair of cropped black pants, which I lovelovelove. I left this set without a blouse or top because I think that tops can really be representative of a person's style. I'd personally chose something collared, but as long as it's modest, I think this can totally be left to personal preference. Black pumps, a kitten heel, or flats are the way to go for shoes, as they are simple. Being too flashy with shoes early on may not be the best bet. Finally, I've added a colored handbag for a bit of edge and visual interest. For spring and summer, mint is a HUGE color, and rightly so. It's super fresh and chic.

Here's what these pieces would look like... 

Interview
Now comes the question of makeup/hair. Makeup should be polished, but relatively neutral. A fresh face with blush should be all you need, with minimally lined eyes and some mascara. Lips should be a light, neutral color. A fresh, rosy pink would be a nice choice. Also, keeping your brows perfectly groomed is vital, as they frame your face. For hair, I think that as long as it's out of your face, you're set. It could be down, in a headband, or slicked back with this or any interview look. Make sure that your color/highlights look polished, as an unkempt appearance is going to be a poor projection. The only exception may be the ombre hair trend. This is still pretty cool and common, so you could probably get away with it. For nails, a neutral or pale pink is essential. Once you snag the job you can go as nail crazy as you want, especially if you're in a boutique firm that specializes in beauty brands. 

I hope this helped you! Remember to feel out your company, because some allow more of an informal, trendy way of dress for interviews. Good luck and be sure to leave some feedback on your interview essentials!

Your Under PRessure fashion and beauty guru,

Elise

Thursday, April 19, 2012

I Need A Nap and 10 Other Finals Week Sentiments

So we've made it through an entire semester! As finals week approaches (for me, it spans the next two weeks) for many, I thought I'd share 10 common thoughts/sentiments that go along with this lovely semi-annual occasion. Some of these are relatable, where others are ridiculous things I've overheard people say.

First, a freebie, and my all time favorite phrase, "I need a nap." Ready for 10 more? 

1. I'm so glad this class is over. 
2. I've learned absolutely nothing this semester.
3. I'm so stressed out.
4. I haven't slept in forever.
5. Wanna get coffee? I need coffee.
6. I hate school.
7. She's a com major, she has no finals. (Lies! They have finals, as do English majors.)
8. All this stress is making me break out!
9. When did everyone suddenly decide to go to the library?
10. Eff this.

Good luck with final exams/papers/projects/whatever you may be working on, my future PR lovelies! 

Wishing you all the best, and a fabulous start to summer, aka internship season,

Elise

Wednesday, April 18, 2012

Industry Insiders: Erin Andrews

A bi-weekly series profiling insiders in the fashion, beauty, sports, public relations and media industries (editors, PR girls, etc.) whose successes in the industry is beyond inspirational.


Credit
The newest Industry Insider is Erin Andrews. You'll recognize her from ESPN's "Game Day" and "College Gameday" as a sideline correspondent. She is also a regular on ESPNU.

In 2010, Andrews started corresponding for "Good Morning America."

She earned a telecommunications degree from the University of Florida in 2000. After graduating, she began working for the local Fox Sports station.

Now she's one of the most recognizable sportscasters on America's most-watched sports channel.

Like most television personalities, Andrews has continued building her brand and expanding her abilities. A few seasons ago, she was on "Dancing with the Stars." Thanks to her background in dance--in college, Andrews was a member of the Gators basketball dance team--she was a perfect candidate for the tv show.

We featured Andrews because it's hard to be a woman in the sports industry. And as previously stated, she's now one of the most recognizable sportscasters working for ESPN. She's also been a guest on many talkshows including the "Oprah Winfrey Show" and signed endorsement deals with companies like Reebok.

Because of Andrews, ESPN had to rewrite their endorsement rules for sportscasters and journalists.

She's a successful woman in a men's a world.

Have ideas for Industry Insiders? Still waiting for your role model or inspiration to be profiled? Leave us a comment, tweet us or send us an email! We love feedback!

xox,

Girls Under PRessure



Tuesday, April 17, 2012

Oh, The Places You'll Go

Courtesy of Brotips.com
Never limit your options. If you're a college student, looking for internships and work experience, undoubtedly someone has told you this. Multiple people have told you this.

And they're right.

I want to go into sports public relations, specifically hockey-related PR, but I'm still keeping my options open.

Not only am I keeping my options open in terms of internships, but I'm keeping my options open regarding how I'm going to get those internships.

Of course, the traditional routes still help: making industry contacts and applying for every internship you hear about. But in today's job market, those tactics, alone, won't get you what you want or where you want.

Please reference the Brotip in the upper right-hand corner.

The communication industry is constantly changing. You need to adapt in order to survive--yes, Darwin was onto something.

Twitter, LinkedIn, blogs and personal websites are modern-media tools every up-and-coming professional needs to use. These social and networking websites are the best way to get your name to potential employers and a great way to build your portfolio.

Carrying around business cards with your media links is much more convenient than carrying around a folder filled hard-copy résumés and cover letters.

These outlets also create one-stop shops for employers. What employer doesn't appreciate convenience?

You can't use the same tired tactics and expect different results. Be a chameleon; adapt to your resources.

Until next time...

Rock out, kiddies!
- Jasmine





Thursday, April 12, 2012

Monthly Mani: Ulta Nail Lacquer

As a future PR maven, it's important to look put together. This is especially important when it comes to your hands--you'll be meeting people, shaking hands, working with papers--and it's super important to have a nice manicure. This is a monthly series that will show you perfect colors so you can always be polished.

Ulta.com
This month, I want to share one of my favorite brands of nail polish--Ulta Nail Lacquer.

Ulta polishes are long-lasting and wallet friendly. I can't walk into Ulta without buying a few bottles; first, I have to find colors I don't already own. That endeavor gets harder each time.

While managing to stay on par with trends, Ulta has a little of everything: shimmer, flat, glitter, micro glitter, etc., and the color options span the rainbow. There's something for everyone.

Ulta polishes sell for $6 a bottle, but the never-ending "buy one, get one free" allows you to pick up two bottles without breaking the bank. Because, let's be honest, polishes are like potato chips--you can't have just one.

What polishes are you wearing? Let us know! We're always looking for new suggestions!

xox,

Girls Under PRessure

Wednesday, April 11, 2012

Please Tweet Responsibly

Spike Lee unintentionally reminded us that technology, especially social media, is a powerful tool--use it wisely. Attempting to make dramatic call-to-action for his followers, he tweeted what he thought was the home address of George Zimmerman, the possibly racially-motivated murder in the Trayvon Martin case.

Unfortunately, the address Lee tweeted was not Zimmerman's, but an elderly couple with no connection to Zimmerman or Martin or the case. The couple with bombarded with calls and threats. They stayed in a hotel for a few nights because of the activity occurring around their home.

With a few key strokes, Lee tarnished his image and scarred innocent people. 

This incident is a quick reminder to check yourself before you wreck yourself.

Or someone else.

Be careful what you post, and always check your facts.

Rock out, kiddies.
- Jasmine

Monday, April 9, 2012

Dress for the Job You Want, Not the Job You Have

I'm pretty sure that by this point in your lives, you've heard the saying "Dress for the job you want, not the job you have."

Being the fashion-lover that I am, I pretty much thought of this strictly in the sartorial sense.

BUT, it's a mentality. It's not just about dressing up, really and truly. You're putting yourself in the mindset of the job you want.

What does this mean, exactly?

It means going into your job or internship before anyone gets there and leaving last.
It means always finding something to do, and never looking idle.
It means keeping a professional attitude, even when your boss or supervisor is being a jerk.
It means treating your coworkers with respect and offering help whenever you can.
It means keeping your goals and aspirations in the forefront.
It means projecting confidence, knowledge, and professionalism at all times.
It means networking and making contacts.

Do you have what it takes to fit the "dress for the job you want, not the job you have" mentality?

-Elise

Thursday, April 5, 2012

Words of Wisdom from a Pro Intern: Part 2

If you read our first interview with seasoned broadcast journalism intern and MSU senior Joey Khalil, you were surely itching to get to the information on how he developed his "brand" and networking skills and how you can develop yours. Read on to hear his final words of wisdom.


Under PRessure: As someone who has acquired internships in a field where the impression you give off is of importance, how would you say you’ve “built your brand?” In other words, what is it about you that grabbed the attention of interviewers and prospective employers? 

Joey Khalil: “Building your brand” is something that is very important in the “facebook/twitter age”. It’s almost as if you have two personalities, one that you share with people you know on a first name basis and one with followers, facebook friends, etc. 
BUT at this stage in the game, you’re a nobody…no matter how many facebook friends you have. If you are a student, it means AS OF RIGHT NOW, you’ve probably done very little in the professional world, even if you’ve had incredible internships. This means it’s your real-life personality that will have to win over professors, internship coordinators and potential employers because the person who decides if you’re qualified for an internship probably isn’t following you on Twitter.
To stand out then, there are some important things to remember. First, communications/journalism students should be able to interview well. Of the three internships for which I’ve interviewed, I got two of them and was rejected from the third. Guess which interview I butchered? 
If I can offer anything in terms of interview tips, I would say do your homework and be yourself. Doing your homework means do a bit of research about whoever is offering you an interview, it’s good to go into it with some background knowledge. Being yourself is the most underrated tidbit about interviews. Trying to be too professional might make an interviewee seem uptight. At the same time, it would be a mistake to walk in completely loose as if you’re too good for the position for which you’re applying. Try to find a good balance of confidence, personality and professionalism, aka be yourself. Everyone has a bit of all of these in them, try to be natural and let them out. Be the best you that you can be. 

UP: Do you have any tips on ways to network/networking etiquette?

JK: I would say be aggressive about meeting as many people in the business as you possibly can. Talk to your professors, other broadcast students, any professionals you may come across and try to make an impression. During internships especially, introduce yourself to everyone and make sure everyone you meet remembers you and your name, and KEEP IN TOUCH with these people. Almost everyone has a business card. Ask for people’s cards, I’ve asked for literally hundreds of business cards, and not once has someone said no. Knowing people can ONLY help you.

Super helpful, right?! 

We'd like to thank Joey for taking the time to conduct this interview with us and for sharing his experiences as a student and intern.

Any feedback? Let us know in the comments or via twitter @UnderPRssr!

Xox,

Girls Under PRessure 

Wednesday, April 4, 2012

Industry Insiders: Dana White

A bi-weekly series profiling insiders in the fashion, beauty, sports, public relations and media industries (editors, PR girls, etc.) whose successes in the industry is beyond inspirational. 


From left: Frank Fertitta, Dana White, Lorenzo Fertitta
Photo courtesy of UFC.com
President of the Ultimate Fighting Championship, Dana White, is our newest Industry Insider.

White attended the University of Massachusetts, but never finished his degree. While in Boston, being an avid boxer, he started an inner-city youth boxing program.

Along with boxing, White also has a background in aerobics. In the early 90s, he moved to Las Vegas, established his own enterprise and taught aerobics classes at local gyms.

On the side, White also managed fighters in the up-and-coming sport mixed martial arts (MMA). While managing, White learned the UFC's parent company at the time wanted to sell the Ultimate Fighting Championship.

White reached out to his long-time friends Lorenzo and Frank Fertitta about buying the organization. They liked the idea, so they bought the league, put it under their company, the now widely recognized Zuffa, LLC., and made White its president.

White is a well-rounded man; he's charitable and a family man--he's married with three children.

He's also very controversial and outspoken. White is blunt and there's plenty of video footage to prove it. White made it to where he is today because he doesn't take anything from anyone.

White helped popularize MMA in America and today it's one of the most widely watched sports. The UFC is the most popular fight league--fighters from Brazil, Japan and numerous other countries come to compete in the octagon.

The UFC even spawned its own show--The Ultimate Fighter. Amateur fighters knock each other for a chance at six-figure, UFC contracts and a chance to become "the next Ultimate Fighter."

To keep up with White check out his Twitter, Facebook, video blog and UFC.com.

Until next time...

xox,

Your Girls Under PRessure


Sunday, April 1, 2012

Constructive Distraction: Brotips

Procrastination doesn't have to be a total waste of time. This monthly post highlights websites to make your time avoiding research papers and textbooks productive.
Source
Started on Tumblr and then moved to its own domain, Brotips is a site dedicated to bringing readers fun quotes, sayings and advice. I often tell people I live my life by Brotips and it's somewhat true. A lot of the advice is applicable to any situation, especially in college.

Of course, you may already know how much I love this site since I've referenced its humorous wisdom in prior posts and, trust me, I will continue.

If you need a study break or just a laugh, take a few minutes and surf the site. You can also follow Brotips on Twitter and like it on Facebook. I'm connected to the site on all platforms.

With that, I'll leave you with my three favorite tips:



And I'm sure you remember from my grammar post:


Until next month...

Rock out, kiddies!
Your Girls Under PRessure